e-Learning

Business Problem: Salespeople lack the specific knowledge of AutoSafe’s features and how to position them to address customer concerns, resulting

in missed sales opportunities, a lack of customer confidence, and low 

product penetration. 

Business Goal: Equip sales representatives with in-depth knowledge of AutoSafe’s features, customer benefits, and sales techniques, in particular, objection handling, to drive higher product adoption and revenue growth. 

Audience: AutoSafe sales representatives (new hires)

Training Solution: Sales representatives will demonstrate comprehensive knowledge of all AutoSafe product features, confidently addressing customer questions, overcoming objections, and highlighting key benefits. 

Process:   For the AutoSafe training module, a structured approach incorporating elements of the ADDIE and SAM models was used to conduct a needs analysis, identifying the critical knowledge and skills required to bridge learning gaps. Content was strategically organized to align with key learning objectives while minimizing cognitive load. Interactive elements were intentionally designed to enhance engagement and reinforce long-term retention. Through multiple iterations of development—integrating feedback on Design Documents, Storyboards, and the Storyline module—a comprehensive training solution was developed. Assessments were designed in alignment with Kirkpatrick’s second and third levels of evaluation, measuring both knowledge acquisition and the practical application of skills to ensure the training positively impacts AutoSafe's organizational goals. 

Business Problem: Currently, bakers lack the necessary knowledge and skills to consistently produce the new flavor according to recipe specifications. The lack of structured training is resulting in errors, increased waste, and delays in the product launch. 

Business Goal: The goal is to successfully produce and launch this new cake flavor while maintaining quality, reducing production errors, and achieving customer satisfaction. Store sales will increase by 20% because of meeting this demand. 

Audience: Bakers and assistant bakers who are responsible for production, will be the primary learners

Training Solution: Learners can independently prepare the new cake flavor, meeting quality and consistency standards. 

Process: Using the ADDIE/SAM model framework, a needs analysis was conducted to determine the key knowledge and skills required for bakery staff to independently prepare the new Black Forest Cake while meeting quality and consistency standards. Content was strategically structured to align with learning objectives and minimize cognitive overload. Detailed activities and step-by-step demonstrations were incorporated to enhance engagement and reinforce skill retention. Through multiple iterations of development—integrating feedback on the Design Document and the Rise training module—a comprehensive learning solution was created. Assessments aligned with Kirkpatrick’s second and third levels of evaluation were implemented to measure staff proficiency in cake preparation and decoration, as well as the overall impact on product consistency, quality control, and customer satisfaction. 

Business Problem: Many organizations struggle to meet accessibility compliance standards in their digital content. Employees often lack the 

practical knowledge to recognize accessibility barriers—especially those that affect users of screen readers. This leads to non-compliant training, websites, and documents that exclude users with disabilities, exposing the business to 

legal risk. 

Business Goal: Build awareness of common accessibility issues in digital environments by equipping employees with the ability to identify and address them. The goal is to promote inclusive design practices, improve compliance with WCAG 2.1 guidelines, and reduce risk associated with inaccessible digital assets. 

Audience: This training is designed for corporate content creators, instructional designers, developers, and anyone involved in producing digital experiences—regardless of their technical expertise. 

Training Solution: An interactive, scenario-based challenge built in Articulate Storyline simulates a webpage review experience. Learners are tasked with finding accessibility issues using only keyboard navigation, encouraging empathy, and reinforcing best practices. The experience includes timed decision-making, multiple attempts, adaptive feedback, and custom scoring logic to reinforce learning in an engaging format. 

Process:   The design process began with an audience and performance analysis to identify common accessibility knowledge gaps, particularly around screen reader compatibility and keyboard navigation. I then created a low-fidelity mockup simulating a realistic webpage and rapidly prototyped the experience in Articulate Storyline. Advanced triggers, custom variables, and dynamic states were used to create a responsive challenge environment with scoring logic, feedback layers, and a built-in countdown timer. To boost engagement, I incorporated gamification elements and layered feedback that responded to user decisions. I conducted manual accessibility QA to refine focus order and alt text, and iteratively improved the interaction based on stakeholder input and screen reader testing. 

Business Goal: Evaluate knowledge retention of AutoSafe’s key product features and objection-handling techniques to ensure sales reps are equipped to confidently and accurately engage with customers. Identify learning gaps and prompt targeted refreshers as needed. 

Audience: Sales professionals who completed the AutoSafe training approximately two months prior. 

Training Solution: A personalized, interactive 10-question Storyline-based quiz designed to assess recall and application of key training concepts. Using Kirkpatrick’s Level 2 evaluation, the quiz measures what learners retained and how well they can apply it in simulated sales scenarios. 

Process:   This post-training quiz was developed in Articulate Storyline using Kirkpatrick’s Level 2 evaluation to assess knowledge retention. I identified key learning objectives from the original AutoSafe module and built a 10-question scenario-based quiz with embedded gamification. Learners personalize their experience by selecting a name, background, and car, which carry through the quiz. A scenic progress tracker, traffic light system, and custom feedback layers guide learners throughout. Missed questions link to refresher content from the original training, allowing for targeted review before resuming. The design blends assessment and reinforcement to support retention and real-world application.